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FMCG and Distribution

One commercial operating layer from outlet to insight.

Connect B2B accounts, distribution, quality cases, trade activity, marketing, field workflows and analytics around ERP, telephony and external data.

Capabilities confirmed by project scope
corely / industries/fmcg-distribution
Corely B2B account view for distribution operations
Capabilities

Built around the operating work, not just the record.

Each capability stays connected to customer context, ownership and the rest of the platform.

Commercial hub

Model distributors, chains, outlets, HoReCa accounts, contacts and interactions.

Quality and service

Link complaints to the customer, outlet, SKU, batch, region and SLA when data is available.

Trade activity

Coordinate promotions, budgets, partner engagement and commercial follow-up.

Availability by scope

Field execution

Support routes, visits, photo proof, equipment or order workflows where delivered.

Marketing and audiences

Use connected account, product and region data for permitted campaigns.

Operational analytics

Understand account activity, service reasons, campaigns and field outcomes.

Connected workflow

Connect the commercial and service lifecycle

01

Account

Create a trusted view of the distributor, outlet or chain.

02

Activity

Connect interactions, orders, campaigns, visits and service requests.

03

Execute

Route work across sales, quality, marketing and field teams.

04

Improve

Analyse performance by product, region, account and workflow.

Enterprise fit

Built to sit above ERP and existing commercial systems

Corely can connect to ERP, 1C, SAP, telephony, BI and external sources through confirmed integrations without claiming to replace every system of record.

Explore the integration approach
ERP and order context
Distributor and outlet model
Quality case workflow
Trade and field operations
FAQ

Questions enterprise teams ask

Direct answers, with availability and integration dependencies kept explicit.

Can Corely manage distributors and outlets?

Yes. Corely can model B2B accounts, distributors, chains, outlets, contacts and related commercial activity.

Can complaints be linked to SKU or batch?

Yes when the relevant product and batch data is available through the implementation.

Can Corely connect to ERP, 1C or SAP?

Yes through a confirmed connector, API or project integration. The website does not label a connection as native until it is tested and supported.

Can field teams use mobile workflows?

Field workflows can be included where the mobile experience and requested capabilities are part of the delivered scope.

Ready to map Corely to your operation?

Start with the workflow that matters most.

Use a focused Discovery Workshop to map systems, users, data, workflows, deployment and the first measurable release.

Book a Discovery Workshop Contact Sales
  • Structured discovery
  • No inflated claims
  • Clear next step